There are some moments in history that we sometimes wish we could relive and experience the sentimental affection of the past.
Maybe it was a time where you felt entirely happy, at peace and you long to feel that moment again in the present day.
Though time travel is not a reality, what you can do is spark nostalgia and all those rushing emotions by smelling memory provoking fragrances.
Perfumes can bring you back to a particular time in your life and opens the doors to wonderful memories.
Maybe it was your wedding day, or perhaps it was the perfume your grandmother wore each time you visited.
The relationship between scents and emotional memory is quite amazing, and that is why Singapore Memories has a mission to bring back those buried times by resurrecting the Singapore Girl perfume.
The History of Singapore and Singapore Girl
Married to Mr Jeffrey Stone at the time, Christina Balsara began her creative profession by composing and executing a complex idea, an island for a party – “sarong Island” that quickly became the ideal destination for food and entertainment in Singapore.
As life took a different turn and she had to let go of this beautiful island.
Letting go of her brainchild and her creation wasn’t easy and it made her sad.
To perk up her spirits, she decided to take a museum trip.
During this journey, Christina left Singapore for multiple museum visits and ceramic appreciation trips.
While there, she had an internal awakening, realizing that her true calling in life was to create Singaporean scents.
Christina came back to Singapore and invented the Singapore Girl perfume.
Shortly after she went full force into the perfume line, and Perfumes of Orient was born.
It did not take long for her fragrance to become popular.
In fact, in the early 1970s, Perfumes of Orient and another massive perfume business called Perfumes of Singapore, owned by her soon to be next husband, Mr Dadi Balsara, merged to become Perfumes of Singapore Pte Ltd.
There were at least two factories that produced thousands of this perfume each month, and it was sold both domestically and internationally.
In 1997, Singapore Girl perfume became the top prize offered at the Singapore Manufacturer Association as well.
In 1983, there was a rough patch in business, like most company’s experience.
During this time, Mr Dadi Balsara created another scent, known as Singapore Bliss, for a company called SIA and was a huge success when launched in 1988.
After a long reign of impactful creations, in the year 2000, the now older Mrs Christina Balsara and wanted to dial down her business to a smaller scale.
Finally, in 2007, Perfume of Singapore closed down the factories and shut down the business in 2008, and that was the last bit of their iconic presence.
Now picking up from there, Singapore Memories was established with a passion to bring back that nostalgia of the iconic Singapore Girl perfume.
Singapore Memories tries to uses all the same core values and the exact beautiful fragrance that will leave you feeling like you are taking a trip back in time.
Whether this was a perfume you wore yourself or worn by someone you loved dearly, having a bottle of history in your home is a sure-fire way to take that much-desired trip down memory lane and feel emotionally incredible all over again.
Related Read: What’s My Fragrance?