beauty influencer

Beauty brands and beauty influencers 2023

There are numerous beauty influencers who have gained significant followings and influence in the beauty industry. Here are a few notable beauty influencers who have made a mark in recent years:

  1. Huda Kattan (@hudabeauty): Huda Kattan is a renowned beauty influencer and the founder of Huda Beauty. She gained popularity for her makeup tutorials and product reviews and has since built a successful beauty brand known for its high-quality products.
  2. James Charles (@jamescharles): James Charles is a prominent makeup artist and influencer known for his creative and bold makeup looks. He has collaborated with several beauty brands and has a large following on social media platforms.
  3. Jeffree Star (@jeffreestar): Jeffree Star is a makeup artist, beauty influencer, and founder of Jeffree Star Cosmetics. He is known for his extravagant makeup style, honest product reviews, and vibrant personality.
  4. NikkieTutorials (@nikkietutorials): Nikkie de Jager, known as NikkieTutorials, is a Dutch makeup artist and beauty influencer. She gained international recognition through her YouTube channel, where she shares makeup tutorials, beauty tips, and product recommendations.
  5. Jackie Aina (@jackieaina): Jackie Aina is a beauty influencer known for her expertise in diverse beauty and advocating for inclusivity in the beauty industry. She creates makeup tutorials, product reviews, and shares her thoughts on industry topics.
  6. Desi Perkins (@desiperkins): Desi Perkins is a beauty and lifestyle influencer known for her beauty tutorials, fashion content, and collaborations with major beauty brands. She has a dedicated following and is known for her glamorous and polished style.
These are just a few examples of influential beauty influencers who have made a significant impact in the industry. It’s important to note that the beauty influencer landscape is dynamic, and there are numerous talented individuals who have carved their niche in the industry. Following beauty influencers on platforms like YouTube, Instagram, and TikTok can provide you with inspiration, product recommendations, and insights into the latest beauty trends.

The beauty industry is constantly evolving, and new brands often emerge with innovative products and concepts. Established beauty brands also continue to launch new products and expand their offerings. Some well-known beauty brands that have gained popularity in recent years include:


Glossier is known for its minimalist approach to skincare and makeup, offering a range of products with a focus on natural-looking enhancements.

Fenty Beauty:

Fenty Beauty, founded by Rihanna, gained acclaim for its inclusive range of foundation shades and diverse makeup offerings.

Drunk Elephant:

Drunk Elephant is a skincare brand that emphasizes clean formulations and focuses on effective and science-backed ingredients.

Milk Makeup:

Milk Makeup is a cruelty-free and vegan brand that offers a wide range of easy-to-use, multitasking beauty products.

Charlotte Tilbury:

Charlotte Tilbury is a luxury beauty brand known for its glamorous and celebrity-inspired makeup looks and products.

The Ordinary:

The Ordinary has gained popularity for its affordable and straightforward skincare products that highlight specific active ingredients.

These are just a few examples of beauty brands that have gained recognition in recent years. It’s important to keep in mind that the beauty industry is vast, and there are numerous brands catering to different preferences, price ranges, and target markets. To stay updated on the latest beauty brands and product launches in 2023, it is advisable to follow beauty publications, influencers, and industry news sources that regularly cover beauty trends and developments.

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